Link-To or Action in html link template possible?

After much struggling I opted to get jquery datatables work by creating a component and initialize the datatable in after render. All works fine, but in my column definitions I must build up a template for the links in one column. This also work, but obviously not ideal since it use a browser redirect, not ember’s

putting “{{link-to” or even an action in here does not work

{
    "data" : "Name",
    "title": "Name",
    "render": function (data, type, row, meta) {
        return  '<a href="/deals/' + row.Id + '/periods">' +  data + "</a>";
    }
},

Is there any known solution to not have a normal link there but rather a link-to or at least call an ember action i can the n transtion from?