Displaying different URL than what is in my router

I’m using the _id in my model hook to do my lookup. The problem is, I don’t want the ID shown in my address bar:

http://localhost:4200/#/markets/556c6e288db725344c8bf55e

I would much rather the name shown but still do my search based on the Id:

http://localhost:4200/#/markets/southern-market



model: function() {
    return Ember.$.getJSON(config.api.baseURL + 'markets/' + market.path).then(function(marketData)
   {
        ....
        ...
        ..
    }
}

Example Link-to:

{{#link-to 'market' market.id}}
	{{market.id}}
{{/link-to}}

Router.js portion:

this.route('market', { path: 'markets/:path'});